Clint Hansen

Clint Hansen


What if?
HUBBELL REALTY COMPANY / 1856 → WHAT'S NEXT

170 YEARS
BUILT INTO
THE LANDSCAPE.

What if Hubbell made the next chapter visible?

For generations, Hubbell has helped shape how people live, move, work, gather and grow.

There may be an opportunity to tell that story in a way no annual report, campaign or timeline can:
through original art created from inside the story.

A concept for a Hubbell Artist & Brand Ambassador.
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Better

MORE THAN REAL ESTATE

HUBBELL HAS NEVER
SIMPLY BUILT BUILDINGS.

Streetcars. Water. Rail. Downtown. Neighborhoods. Homes. Conservation. Community spaces.

The physical things change.

The larger idea has remained remarkably consistent.

BUILD SOMETHING THAT MAKES
THE PLACE AROUND IT BETTER.
That isn't just corporate history.
That is subject matter.







.
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The Idea
THE IDEA

GIVE THE STORY
AN ARTIST.

Not an advertising campaign.

Not a collection of decorative paintings.

Not an artist brought in after the story is finished.

An artist working alongside Hubbell—discovering the people, places, history and moments worth preserving, then translating them into original works of art.

01

ARTIST

Creates work with cultural and emotional value.

02

STORYTELLER

Finds meaning inside the work Hubbell is already doing.

03

AMBASSADOR

Helps each story live far beyond the original artwork.

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3 Stories
HUBBELL HAS STORIES WORTH TELLING

A VISUAL VOICE.
FOR HUBBELL.

01 / 5 DAYS - Mosaic - Detail


In five days at an Hubbell Extreme Build, lumber and concrete can become a structure. But what is really being built is a life, a sense of security, and a place to belong.

02 / ARRIVAL - Development Sculpture


A signature sculpture that strengthens the connection to Hubbell by reflecting the architectural character, design language, and identity of the development it represents.

03 / DRIVEN - Oil Portrait


Oil portrait telling the story of a 1950s Hubbell crew member, framed within the window of an authentic period truck door.

These are only starting points. The real work begins by listening.
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What's Next
A DIFFERENT KIND OF CONVERSATION

I DON'T WANT
TO SELL HUBBELL
A PAINTING.

I'd like 20 minutes to show you what this could become.

An ongoing body of original work.

Created around Hubbell's people, places and future.

Built to become part of the company rather than another campaign surrounding it.

1856 → WHAT'S NEXT
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